WiMAX
Monday, 13th August, 2007
WiMAX could change the Internet landscape. While mobile and fixed networks have largely been separate, WiMAX could offer both. When I say separate, I am thinking more on the offering side versus the technology. Sure, DSL is different than CDMA, for example, but perhaps more importantly, Verizon DSL is for the most part independent of Verizon’s Mobile Web (or whatever they call their EVDO access). The two services come from the same company, sure, but check out their web pages- not a mention of their sibling services. Of course, regulation has something to do with this in that the RBOCs can’t integrate all their operations and marketing efforts. Nevertheless, technology isn’t the the barrier to integrating your home Internet needs with your mobile ones at this point.
So, if Clearwire shows up and offers you home and mobile Internet access, what would change? Well, nothing unless they rethink the current archaic notions of bundling. If they are smart, however, they may make this whole business of getting Internet access much more seamless than it is today.
From an needs standpoint even in just the mobile space, things are not seamless. If I want to listen to my MP3s on my cellphone, Verizon wants to control that entire process. They have gone so far as to hobble the capabilities of my phone just so they can be the exclusive provider of V-Cast music. Not very open. Imagine if Verizon DSL service required you to use a computer with a Verizon modified operating system on it (spooky!). They may have gotten away with it thus far in the mobile space given people haven’t quite caught on to the mobile possibilities and there hasn’t been a competitor that has heavily pushed these possibilities.
With WiMAX, however, it seems like firms like Clearwire (I’m not sure what Sprint has planned) may have the potential to focus on giving your Internet where and how you want it without artificial limitations. If this happens, I can use my next gen N800 (and all my other Internet connected devices) at home as easily as I can anywhere in the WiMAX coverage area. Hopefully, I would be able to do this for less than the cost of separate home and mobile Internet access charges. Of course, I still have to have a cell phone, but being able to use Internet devices transparently at home and on the move may open up some very cool applications that we haven’t had the chance consider yet.
So, a new firm that breaks down the artificial and limited notions of bundling that exist today may be able to change a lot. If, however, these WiMAX firms don’t look to provide real solutions, WiMAX will be just another access technology which in the end will offer some marginally better attributes, but nothing to get too exciting about.
Clearwire- embrace the openness, free the Internet!!